- Akawo is a rotating savings system where participants contribute fixed amounts and take turns collecting lump sums.
- It works like savings, borrowing, and business funding—but mostly benefits the organizer, not the contributors through commissions and fund access.
- Inflation, payment defaults and fraud risks eat away at participants’ money, while digital financial systems offer safer, growth-oriented alternatives.
- Stories from traders, farmers, and artisans reveal reveal akawo’s inefficiencies and risks compared to regulated options like banks or apps.
- Modern tools like mutual funds, digital thrift apps, and diversified strategies outperform akawo in wealth creation.
WHY AKAWO STILL OWNS NIGERIAN STREETS
Your mother used it. Your grandmother probably swore by it. And maybe—just maybe—you’re still thinking of joining one today.
But here’s the question nobody wants to ask: if akawo really worked as a wealth tool, why are so many traders, artisans, and market women still broke after years of participation?
Is it a savings system, a borrowing hack, or a cultural tradition that’s outlived its usefulness?
We'll Break Down:
- What Exactly Is Akawo?
- Types of Akawo (and How They Work)
- Why Nigerians Still Swear by It
- The Psychology Behind Akawo’s Appeal
- Real-World Example: Akawo’s Financial Flaws Exposed
- Why Akawo Fails as Savings, Borrowing & Business Funding
- Personal Assessment: Is Akawo Serving You?
- Step-by-Step: How to Adopt Safer Financial Systems
- Common Misconceptions
- Evolve or Stay Stagnant
Akawo (also called ajo, esusu, or adashe) is a rotational savings system common in Nigeria.
A group agrees to contribute a fixed amount (daily, weekly, or monthly), collected by an organizer (alajo).
Members take turns receiving the pooled lump sum, while the organizer earns a commission—typically 5–10% per payout or one contribution per cycle.
It’s framed as:
- Savings: Encourages disciplined contributions.
- Borrowing: Early collectors access funds before their contributions are complete.
- Business Funding: Lump sums support bulk purchases or expenses.
But as we’ll see, these benefits come with significant risks and hidden costs.
- Daily Akawo: Traders in Lagos markets contributing ₦500–₦2,000 daily.
- Weekly Akawo: Farmers or artisans pooling ₦5,000–₦10,000 every week.
- Monthly Akawo: Salary earners contributing ₦20,000–₦100,000 monthly.
- Digital Akawo: Apps like AjoMoney or Bankly digitize collections with mobile payments and tracking, but retain core akawo mechanics.
WHY NIGERIANS STILL SWEAR BY IT
Akawo’s popularity stems from its accessibility and cultural familiarity:
Accessibility: Requires no ID, BVN, or paperwork, unlike banks.
Discipline: The organizer’s pressure ensures consistent contributions.
Community Trust: Feels safer with familiar faces from your market or village “everybody in the group is from my area.”
Quick Bulk Cash: Large sums help for restocking shops, paying rent, or school fees.
Example: Bukola, a Lagos trader, contributes ₦2,000 daily. At the end of the month, she collects ₦60,000 and restocks her shop without touching a bank.
THE PSYCHOLOGY BEHIND AKAWO’S APPEAL
Loss Aversion: Fear of social shame from defaulting(owing) keeps participants committed.
Trust Bias: Nigerians often trust local organizers over banks due to familiarity “aunty in the market”.
Status Quo Bias: “This is how our mothers did it, so it means it works.”
Inflation Denial: People ignore how money loses value because akawo feels like growth when large sums arrive.
Analogy: Like a farmer stockpiling yams in a barn, proud of the pile but unaware rats are eating it, akawo feels secure until inflation or fraud reveals the loss.
REAL-WORLD EXAMPLE: AKAWO’S FINANCIAL FLAWS EXPOSED
Let’s break down a typical akawo cycle to expose its inefficiencies and show why it’s a losing game for most participants, while modern financial systems—banks or digital apps—offer superior outcomes.
Scenario: Mama Chinedu’s Akawo Group (Onitsha, 2025)
Setup: 10 traders contribute ₦5,000 weekly for 10 weeks.
Total pool per cycle: ₦50,000.
Each participant expects to collect ₦50,000 on their turn.
The organizer takes a 10% commission (₦5,000 per payout).
Cycle Breakdown:
Week 1: Mama Chinedu (organizer) collects ₦50,000 from 10 traders, pays out ₦45,000 to Participant 1, and keeps ₦5,000 commission.
Weeks 2–10: Same process, with each participant receiving ₦45,000 on their turn.
Total participant contribution: ₦50,000 (₦5,000 × 10 weeks).
Total received: ₦45,000 (due to commission).
Net loss per participant: ₦5,000 (plus inflation’s impact).
Financial Inaccuracies:
1. No Interest Earned: Unlike a bank savings account (e.g., offering 4–6% annual interest) or mutual funds (10–15% average returns), akawo generates zero growth.
Nigeria’s inflation rate, averaging 31.7% in 2024 (per Statista), erodes the ₦45,000 payout’s real value to roughly ₦30,000 by year-end.
2. Organizer’s Profit: Mama Chinedu earns ₦50,000 in commissions (₦5,000 × 10 payouts) without contributing to the pool. She also uses collected funds for short-term trading (e.g., buying goods at ₦50,000 and reselling for ₦60,000), pocketing additional profits. Participants see none of this upside.
3. Risk Exposure: If one trader defaults after collecting their ₦45,000, the group’s payouts shrink or collapse. In 2023, 15% of thrift groups in Lagos reported losses due to defaults or fraud (
per a Cowrywise survey). No legal recourse exists, unlike with regulated banks.
Who Wins? Who Loses?
Winner: The organizer. Mama Chinedu nets ₦50,000 in commissions and potentially more from investing the pool, risk-free.
Losers: Participants. They lose ₦5,000 each to commissions, face inflation’s 31.7% bite, and risk fraud or defaults with no protection.
Contrast with Digital Systems
If the same ₦50,000 were saved in a
PiggyVest high-yield account (12% interest) or a mutual fund (15% average return), a trader could earn ₦6,000–₦7,500 in a year, inflation-protected.
Banks like
GTBank offer fixed deposits with 5–7% interest and zero fraud risk, backed by NDIC insurance.
The Truth: Akawo is a primitive system that locks participants into a cycle of recycling money without growth, while organizers exploit commissions and fund access.
Digital platforms and banks, with regulated systems and interest-bearing accounts, align more with modern financial accuracy and wealth-building principles.
WHY AKAWO FAILS AS SAVINGS, BORROWING & BUSINESS FUNDING
As Savings:
- Zero interest, unlike bank accounts or financial platforms.
- Inflation kills real value(31.7% in 2024, per Statista).
- Fraud risk: Organisers and participants may abscond, especially during festive seasons(December).
As Borrowing
- Early payout is not a loan—it’s an advance on your own money plus others’.
- If one person defaults it delays the cycle, leaving you stranded.
- No legal protection, only trust.
As Business Funding
- Large sums don’t compound wealth, unlike investments.
- Organizers profit from commissions and short-term investments, not participants.
- Participants only recycle money, with no added value.
PERSONAL ASSESSMENT: IS AKAWO SERVING YOU?
Ask yourself:
- Am I saving for discipline or actual wealth growth?
- Can I afford inflation wiping off 30% of my money’s value yearly?
- Do I trust my organizer with critical expenses like school fees?
- What happens if a member defaults before my turn?
Score Yourself: If you trust the system but see no growth, you’re falling for the money illusion.
STEP-BY-STEP: HOW TO ADOPT SAFER FINANCIAL SYSTEMS
1. Start with Clarity: Define your savings goal—whether it’s earning interest, preparing for emergencies, funding personal purchases, or investing for growth. For example, saving for a car requires a different strategy than building long-term wealth.
2.
Find What Works For You: Research financial platforms to match your goals. Compare interest rates, risks, and rewards. For instance,
PiggyVest offers 12% on savings,
Cowrywise mutual funds yield 10–15%, while treasury bills via Access Bank provide 7–9% with minimal risk.
3.
Digitize Your Savings: Once you find what works for you, use it. This could be apps like Cowrywise, PiggyVest,
Risevest, etc.
4. Hedge Against Inflation: Learn how to save in foreign currency or cryptocurrency e.g; USD savings or USDT on platforms like Binance, which maintain stable value against naira depreciation.
5. Invest In Stable Assets: Beyond real estate, stable assets include mutual funds, government bonds, and blue-chip dividend stocks that protect savings over time.
6. Maintain Liquidity: Keep 3–6 months’ expenses in a savings account, not locked in akawo.
7. Community Alternative: Create registered cooperative societies with legal bylaws for community savings with accountability.
1. Akawo Is Safer Than Banks: Banks are regulated by the CBN and insured by NDIC; akawo relies on trust.
2. I’ll Get My Money Back: Many lose money to defaults or runaway collectors. Defaults and fraud cost participants millions annually (Cowrywise, 2023).
3. It’s Interest-free Borrowing: You repay by locking future income to “repay” the group—and lose flexibility.
Akawo was never the enemy. It was a bridge system built when banks ignored us and inflation wasn’t this brutal. It taught discipline, trust, and community. But in 2025, with inflation at 31.7% and digital tools offering real growth, akawo is a relic that enriches organizers while participants lose to commissions, fraud, and value erosion.
Every contribution to akawo without growth is a missed opportunity to compound wealth. Banks, apps, and investments aren’t perfect, but they’re regulated, interest-bearing, and designed for the modern economy.
The question isn’t whether akawo feels safe—it’s whether you can afford to stay stagnant while the world moves forward.
Next Steps: Evaluate your akawo group today. Explore one digital tool this week. Your wealth deserves more than a cycle of recycling.
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